Communication and digital marketing
We work in the world of online and offline marketing by means of content marketing.
We produce and design effective, exciting strategies, campaigns and content that connect with the target audiences of each project.
This is how we can help you:
360º communication strategy
We define internal and external strategies and communication plans. Based on an initial diagnosis, we work with our customers’ internal teams to identify and plan the necessary actions, channels and content required to build quality connections with the audience and to obtain quantifiable results.
In order to ensure consistent and coherent communication, we design style guides and communication manuals, with the branding, design and content standards implemented throughout each organisation.
We conceptualise, produce and invigorate content that is optimised for the digital environment (websites, blogs, social networks, e-mail marketing, apps, digital signage, etc.).
We create innovative transmedia storytelling, placing special emphasis on new audiovisual formats, audiomarketing and live formats (live content).
Using videos, audios, podcasts, virtual tours and interactive content to explain stories and emotions that connect with people and ensure the impact generated by on-off communication
Social Networks Marketing
We also manage the social network identity of our customers and design Web 2.0 communication campaigns focused on engagement, acquiring leads and the community.
We define the best suited actions (Social Media Plan) according to the goals set for the project: advertising on social networks, participatory actions, strategies involving influencers, live content, etc.
We always focus on native advertising, based on the quality and usefulness of the content for the users.
We provide a comprehensive service for listening to, interacting with and inspiring the Web 2.0 community.
Museographic experiences and content
We combine creativity and technology to transform physical spaces into immersive, interactive and knowledge generating experiences.
We conceptualise and produce content for exhibitions, educational spaces, events and corporate showrooms.
We develop the project in a comprehensive manner, from the narrative script to the graphic image and final production of content based on the technology and formats chosen.
Design and technology
We build multi-device user experiences. We develop everything from the information architecture and the functional and interaction design to the visual design.
We design prototypes and develop open, highly productive and scalable digital platforms. We are experts in the main open source CMS on the market: Liferay, Drupal, WordPress, Open CMS, among others.
Support and training
We accompany our customers in monitoring their online marketing and communication strategy.
We also provide training sessions, seminars and tailored workshops which the necessary technical and communicational knowledge based on a practical and participatory approach.
These sessions are provided by specialised Iuris.doc tutors and combine classroom-based learning with online coaching to provide students with continuous consultancy.